Our Brands

Oliver Logan is Sierra Brands Group’s in-house denim label built from the ground up using our full-package model. From sustainable sourcing to digital growth strategy, Oliver Logan is a case study in how we bring products to life.

Every fit, fabric, and finish reflects our commitment to thoughtful design, ethical production, and high-functioning go-to-market execution.

Today, Oliver Logan is carried by top retailers, supported by a loyal DTC community, and recognized for its feel-good denim that does good.

Unmatched Comfort, Backed for Life

A perfect fit is timeless. Every pair of our Petite Denim is protected by our Comfort + Lifetime Guarantee—so when you discover jeans you truly love, you’ll never have to say goodbye.